What is Charlie?  Charlie is Unparalleled Variety!

The average person listens to 3 or 4 stations.

Similarly they like different types of music….pop, rock, rhythmic, disco – all types of hit music.  Listeners also want the “Oh Wow” moments – the delight that comes when a song comes on that you haven’t heard in a million years.

That’s what Charlie is all about!  Variety is the name of the game, mimicking the trendy iPod Shuffle.  “We play everything” is our slogan.

106.3 Charlie FM breaks all the rules of radio with a virtually unlimited music library of over thousands of hit songs from different artists and groups from ABBA to ZZ Top, Cranberries to Raspberries, John Cougar to Billy Swan, Pink Floyd to Al Green, Prince to Queen, Spinners to Spin Doctors - you get the idea!  Every hour is a new listening experience with lots of hits and musical surprises.  

Charlie isn’t just the bland promise of variety…Charlie will redefine VARIETY!  If you tune in today you could hear songs that were all hits, from the 60’s, 70’s, 80’s and 90’s and NOW.  Name an artist or group with a hit…it could be on Charlie.

Charlie’s listeners can look forward to days of music before hearing the same song twice.

T.R.U.E. Variety is what we offer – a Totally Random Unique Environment that is not found anywhere else on the radio dial in the Upstate.

Target Audience

Narrowed A35-49; widened A25-54, with a slightly female skew (60%).
106.3 Charlie FM – we play everything and will appeal to almost everyone!

Coverage Area

Our 25,000-watt signal blankets the Greenville/Spartanburg markets.
The Class C3 FM signal, broadcasts from a state-of-the-art antenna, and runs East to Cowpens, North to Landrum, West to Easley, and South to Laurens.  

To learn more about advertising with  106.3 Charlie FM call us at 864-271-9200 or e-mail us.